• – 250g pack of ground Qualita Rossa coffee medium roasting, a delicate taste and a level 5 intensity.
• – A blend of Robusta and Arabica beans with a smooth flavour and hints of chocolate and dried fruit.
• – This ground coffee can be used with a moka pot, filtered coffee machines or a French press.
• – Qualita Rossa’s perfectly balanced formula is ideal to be tasted with or without milk.
• – Store in a cool and dry place for long-lasting freshness.

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Product Marketing

Lavazza Qualita Rossa Ground Coffee is a unique Italian blend of roasted, ground coffee from Robusta and Arabica beans. Depending on preparation, the taste ranges from mild to bold with beans from South America and Africa.

You can enjoy the coffee the way you like it: aromatic and ristretto, preparing it with the moka pot, or intense and lungo using the filter or the French press method.

Qualità Rossa is synonymous with Italian passion and joy. It can be enjoyed with or without milk at any moment of the day. It looks just as good as it tastes with a golden crema and a warm colour.

With an unmistakable aroma to happily recharge your batteries and share magic moments, Qualità Rossa will be your sip of joy.

Store in a cool and dry place for long-­lasting freshness.

Brand Marketing

Since 1895 the Lavazza family is devoted to the pursuit of coffee perfection. True Italian coffee taste: our passion, your pleasure.  Luigi Lavazza