• A refreshingly weird and unique taste, with zero sugar and zero calories
• A combination of 23 flavours. A taste So MiSuNderStoOd® you’ve got to try it!
• GMO free, gluten free and allergen free
• Suitable for vegetarians and vegans. Give it a try. What’s the worst that could happen?
• Low calorie soft drin

Product Marketing

I don’t know what it is, but I like it! For over a century, Dr Pepper’s truly unique taste has been impossible to describe… a taste so misunderstood that it’s confusingly good. Grab it now, thank us later. So odd, so good, so MiSuNderStoOd®

Uniquely different and refreshing sparkling fruit-flavoured soft drink with an undefinable taste. A mixture of 23 flavours. Give it a try with zero sugar and sugar calories

I don’t know what it is, but I like it! For over a century, Dr Pepper’s truly unique and wonderfully weird taste has been impossible to describe. A taste so misunderstood, yet confusingly good. A secret blend of 23 flavours creates a deliciously indescribable taste like nothing else out there. The wonderful weirdo sitting in your fridgerefreshing, tasty and surprisingly good, simply served straight over ice. Grab it now, thank us later! So odd, so good, So MiSuNderStoOd®

A taste truly misunderstood.For over a century, Dr Pepper’s truly unique taste has been impossible to describe… a taste so misunderstood that’s confusingly good. With zero sugar and sugar calories

Brand Marketing

It all began in a corner store in Waco, Texas, when Charles Alderton, a young pharmacist, decided to create a drink that tasted like the smell of the store he loved so much. The drink’s unique flavour was an instant hit when it was first sold in 1885. Dr Pepper soft drink was introduced to millions of visitors at the 1904 St. Louis World’s Fair, among other new and crazy inventions at the time (ice cream cone, hot dog rolls, and hamburger buns). Dr Pepper’s grew to be one of America’s biggest refreshments, known for it’s deliciously unique taste and outlook on life ‘What’s the worst that could happen?’.