- Product of Jamaica
- Aged Rum, Proud of Its Bold and Lively Character
- By the Makers of Appleton Estate
Product Marketing
Our white rum brings subtle notes of coconut, with hints of pineapple and banana, to refreshing rum cocktails.
Brand Marketing
Jamaica’s No.1 Rum Campany Since 1825
In 1962, Jamaica emerged independent, to become a country and culture of the free. In Kingston, the journey towards liberty and prosperity has grown brighter and brighter since ’62. Everywhere you go, the rhythm and beat from the boombox, and the colours bouncing off every wall, are like sunshine. We walk with a confident swagger – bold, outspoken, always a song in our hearts. We dance with joy and with pride, drawn together by the magnetic spirit of rum.
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