- High in Fibre from Oats, Wheat & Barley
- Contains 7 vitamins, calcium & iron
- Whole grain no.l ingredient
- This product is 79% whole grain
- No artificial colours or flavours
- Suitable for Vegetarians
- Kosher – MK
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*Rated on average 5 by 46 consumer reviews posted on www/nestle-cereals.com/uk collected between 1st January 2023 and 27th February 2024
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Additional Pack Information
® Reg. Trademark of Société des Produits Nestlé S.A.
Product Marketing
Enjoy the delicious taste of multigrain Cheerios cereal for breakfast. Every box of Multigrain Cheerios cereal brings a good balance of nutrition and taste to your family’s breakfast table. What’s different about Multigrain Cheerios cereal is that it is high in fibre from three different whole grains – oats, wheat and barley, providing you and your family with a nutritious* and tasty start to the day. This is why we are the UK’s favourite multigrain breakfast cereal?.
Every 30g serving of crunchy Multigrain Cheerios provides 2.9g of fibre towards your recommended daily fibre intake (UK Fibre recommendations**), 7 vitamins, including vitamins B2 and B6 to help give you energy*, and 2 minerals including iron to support immunity*. Multigrain Cheerios contains no artificial colours and flavours.
• MULTIGRAIN BREAKFAST CEREAL: Cheerios is UK’s No.1 multigrain breakfast cereal? made with oats, wheat and barley, giving you the benefit of 3 different whole grains in every bowl
• HIGH IN FIBRE: Multigrain Cheerios is high in fibre from oats, wheat and Barley, helping you to get your daily fibre needs
• CONTAINS VITAMINS & MINERALS: Multigrain Cheerios is a good source for vitamins and minerals including Iron, B6 and B9 which contributes to normal function of the immune system, and vitamin D and calcium that supports strong bones*, giving you the nutritious benefit in every bite.
• NO ARTIFICAL FLAVOURS AND COLOURS: Our Multigrain Cheerios cereal is free from artificial flavours and colours
• CRUNCHY & DELICIOUS TATSE: Multigrain Cheerios has a great taste and crunchiness in every bite that the whole family will enjoy
Ingredients
Whole grain OAT flour (31.9%), whole grain WHEAT flour (29.6%), whole grain BARLEY flour (18.2%), sugar, WHEAT flour (contains calcium carbonate, vitamin B3, iron, vitamin B1), invert sugar syrup, calcium carbonate, sunflower oil, molasses, salt, caramelised sugar syrup, colours: carotene, annatto norbixin; antioxidant: tocopherols, iron, vitamins C, B3, B5, B9, D, B6, B2.
See pack for latest ingredients and allergen information.
?Source: Circana Market Advantage, Total Multigrain Ready To Eat Cereal, All Outlets UK, Volume Sales, 52 w/e 24 February 2024.
*Calcium, Vitamin D is needed for the maintenance of normal muscle and bone, Vitamins B2 and B6 contribute to normal energy-yielding metabolism, and Iron contributes to the normal functioning of the immune system.
**SACN Carbohydrates and Health Report, The Scientific Advisory Committee on Nutrition recommendations on carbohydrates, including sugars and fibre. Public Health England 2015. UK fibre recommendations for adults are 30g per day.
Brand Marketing
Discover a delicious twist on our Cheerios breakfast cereal and try Cheerios Honey flavour. Still packed with wholegrain but with the delicious taste of golden honey!
Manufacturer Marketing
At Cereal Partners Worldwide, our purpose is clear. We Make Breakfast Better.
Ever since we were created over 30 years ago, that’s been our promise to our consumers, our suppliers, our employees, and the communities where we work and live.
We make over 100 different cereals – giving everybody an option for a delicious, convenient, and nutritious breakfast.
We want to build a truly sustainable business. This means innovating and improving everything we do – from how we source ingredients, to how we make our products, to the way we work.
Breakfast is part of a healthy and balanced diet. Whether it’s a quick bite as you run out the door, or a quiet moment before your day starts… breakfast is important.
Our pursuit of a better breakfast will never end. We need to challenge ourselves to continually improve our current products and expand our portfolio to offer a range of breakfast cereals that meet our consumers’ needs.
For nearly two decades, our teams have been working on improving our recipes increasing the amount of whole grain, lowering the sugar and salt, and removing artificial colours and flavours.
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