• Free from artificial colours

Once you’ve tried Squashies Bubblegum, look out for our other flavours too! Original, Sour Cherry & Apple, Rhubarb & Custard, Strawberry & Cream to name just a few.

Additional Pack Information

Swizzels together with the brand names are trade marks of Swizzels Matlow Limited, and may be registered.

Product Marketing

Squashies Bubblegum: tastes just like Bubblegum but you CAN eat it – soft, stretchy, and delicious!

Brand Marketing

Squashies were invented in 2012 by taking some of your favourite Swizzels flavours and creating uniquely soft and foamy, deliciously moreish sweets. Since then we have added more and more fantastic flavours in the range to help bring joy and fun to the everyday. If happy was a sweet, it would be Squashies! Try some of these squidgily, squashable squeezable sweets and see the Squashies side of life.

Manufacturer Marketing

Swizzels – Loved by all since 1928! Our family has been making iconic sweets in the heart of the Peak District for decades. We take pride in ensuring that our sweets taste as good as they always have. With so much variety to choose from, there’s a Swizzels favourite for everyone.