• Legendary rice
• Parboiled basmati rice
• Grains of truth purity tested

Product Marketing

Tuilda Golden Sella Basmati Rice: We love Basmati and for over 40 years we been committed to guarding the quality and heritage of this legendary rice. To the thousands of farmers who grow this precious grain we have always given free farming advice and contributed to their communities. Tilda is purity tested, as we believe only pure Basmati has the tantalising flavour and magical aroma that makes it the most delicious rice on earth. Tilda Golden Sella Basmati is pre steamed ensuring that the grains never stick.

Brand Marketing

Tilda® is a multicultural British brand that has been the go-to choice for rice aficionados for 50 years. Founded back in London in 1970, we introduced Pure Basmati to rice-loving communities from around the world, who were looking for aromatic Basmati that they couldn’t find in the UK at the time. Today we are proud to sit at the heart of many dinner tables with our wide, delicious range including many Tilda® dry rice varieties as well as Tilda® Microwave Rice, Tilda® Super Grains and Tilda® Kids. All Tilda products are made with carefully sourced, natural ingredients so they’re all nutritionally balanced and packed with natural goodness. By removing broken and inferior grains we make sure that our rice cooks up perfectly. Tilda® makes choosing the right rice for the right dish easy, allowing you to select the best grains so that you enjoy the most delicious flavour combinations as well as all of the authenticity of the original dish. So whether it’s a zingy Thai curry with a sticky fragrant Jasmine rice, a vibrant jambalaya with textured Long Grain adding bite or a delicious biriyani with slender, delicate Basmati – the rice you choose can really elevate your favourite dish. *Circana, Dry Rice Database, Value Sales, 52weeks to 12.08.23 All Outlets

B Corp – Our ambition is to be one of the most trusted and responsible rice producers in the world. As a certified B Corporation, Tilda® believes in doing business that is good for people and the planet. We work closely with rice farmers, partnering to protect the environment and reduce the climate impacts of growing rice. We also support local communities through our long-standing partnership with The Felix Project and invest in state-of-the-art manufacturing to reduce the impacts of our products. Visit Tilda.com for more information about our B Corp certification and to view our annual Impact Report that provides transparency over our activities and progress.